Zone3, the British triathlon wetsuit brand, has today unveiled a new addition to its popular wetsuit range – the Advance. Available for both men and women, the Advance is positioned as the first performance wetsuit for under £100 on the UK market. According to the company, the wetsuit, with its affordable price-tag, enjoys all the [...]

With less than five months before the 2012 ITU World Champions are crowned in the fourth year of the ITU WTS series, Auckland’s preparations to stage the ITU World Triathlon Series Grand Final are well underway. November last year saw Auckland host the Barfoot & Thompson ITU Triathlon World Cup to glowing reports. According to [...]

ISIS Equity Partners has completed an investment in Inoveight Holdings Limited, the company behind the minimalist run shoe brand Inov-8. The investment by ISIS will support the business in continued expansion into new markets and further develop Inov-8’s established track record of new product development. The transaction was led by Mark Advani and James Titmuss [...]

Ironman brand owner World Triathlon Corp (WTC) has confirmed a global sponsorship with Aquadraat Sports that designates it as the Official Water of Ironman. In addition to providing water for Ironman and Ironman 70.3 races around the world, Aquadraat Sports will also be the title sponsor of the Ironman US Championship taking place in metropolitan [...]